Glasshouse launched the 2013 Montpellier Panel report, ‘Sustainable Intensification – A New Paradigm for African Agriculture’, written by a prestigious panel of agriculture experts including Professor Sir Gordon Conway, Director of Agriculture for Impact, a leading development policy initiative at Imperial College London.
The team were asked to improve understanding of sustainable intensification, in order to better inform policy thinking and debate on the topic in the media and global policy-making communities.
To achieve this, the report was translated into engaging articles and opinion pieces. Interviews were also secured for Agriculture for Impact representatives with key media.
- Glasshouse achieved positive coverage across top-tier media, including The Guardian, BBC World Focus on Africa and Nature.
- Such coverage helped to generate a new, more balanced dialogue around sustainable intensification and associated issues.