Agrium

Glasshouse was tasked with defining and communicating Agrium’s sustainability vision.

Implementation:

As part of its strategy, Glasshouse refreshed the company’s sustainability web pages and designed new content for them, including icons, infographics, case studies and animated videos.

Impact:

  • The new videos, shared via the website and YouTube, include an introduction to its sustainability approach and an articulation of its role in tackling the challenge of climate change.
  • Marketing materials were developed to support the internal and external launch of the website and Sustainability Performance Update. ¬†Feedback from staff and stakeholders has been very positive, with a greater understanding of Agrium’s sustainability vision clearly communicated and understood.

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